The 40 Under 40 Sustainable Business Leaders Award was presented by VALO to Matthew Pearson for: creating visionary technologies that can sustainably improve the human experience and capabilities.

Matthew Pearson assists Fleet Space Technologies and Alauda Aeronautics Pty Ltd.
Pearson lives by the mantra “Life is a daring adventure or nothing at all” and if his achievements so far pay off, he will achieve this goal.
The co-founder of the Adelaide-based Internet of Things company Fleet Space Technologies, Pearson also founded Alauda Aeronautics, which designs and manufactures flying cars.
As a boy, the 35-year-old dreamed of flying cars becoming a reality. He said Alauda is preparing to announce the first large-scale GP flying car races after developing its powerful electric take-off and landing vehicles (eVTOL), which were on display at the SA Aerospace and Information Warfare Forum this week.
“One thing that binds all successful entrepreneurs is the marriage of vision and optimism,” Pearson said.
“Inherently, I believe that great challenges can be overcome by bringing together the best minds in their fields and giving them the tools to innovate and find solutions.”
Pearson said that being in the twin business of racing and space technology comes with risks and challenges every day.
“What this has taught me is that we learn little from our unqualified successes,” Pearson said.
“For me, it’s about creating a culture where we can learn from our setbacks. This is especially important when innovating with new technologies. Not every test flight or prototype launch will deliver the expected results.”
To counter this, Pearson said they foster an open culture of discussion, assessment, and rapid iteration of their engineering approach based on those lessons.
“This is where I am so inspired to work with seniors from F1,” he said.
“Their world dictates a daily culture of fasting, learning and innovating that I have applied in all my businesses. Like anything, it’s about taking every opportunity out of a situation, learning and growing.”
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So it’s no surprise to learn that the last streaming series he binged was †Formula 1 – Drive to survive”.
Pearson now joins the 200 alumni of South Australia’s 40 Under 40, a leadership network growing in influence across the state.
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